48 Hours Of Fashion In Nottingham

Photo by Guy Farrow

This October, Nottingham will be transformed into a fashion runway for two whole days as fabulous events are held all around the city centre to celebrate and showcase both local and national fashion brands and strengthen Nottingham's position as a major fashion centre.

48 Hours of Fashion, organised by the Nottingham Retail Business Improvement District (BID) will take place in the city on Friday 12 October and Saturday 13 October and will feature four main events:

Fashion Shows 
Stunning choreographed model performances styled by Nottingham fashion retailers will be running throughout the day at Broadmarsh Centre and other locations in the city, including the streets of Nottingham, weather permitting.

Style Hub
Stylists will be on hand to chat about Autumn/Winter 2012 collections at the Victoria Centre in a busy styling hub which will include a body scanner for body shape analysis plus free hair and beauty mini makeovers.

The Fashion Ambassadors
Male and female ambassadors will be on the streets of Nottingham throughout the weekend 'working' a gorgeous winter coat for this season and promoting the events direct to the public.

The 48 Hour Wardrobe
Presentations by stylists will show the pick of this season's collections and the perfect capsule wardrobe pieces for the Autumn/Winter 2012 season.

Special fashion offers and retailer-specific events will also take place during the 48 Hours and award-winning fashion photographer Guy Farrow, whose work has appeared in Vogue, GQ and Time and whose clients include Vivienne Westwood and Stella McCartney, has taken promotional photographs for the event of models dressed in top fashion labels around Nottingham and you can watch a video of the fashion shoot in the clip below.

You can keep in touch with all the news about the Nottingham 48 Hours of Fashion event on their Facebook page https://www.facebook.com/itsinnottingham